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7980 S Broadway
Littleton, CO
303.515.7308

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SAT: 7:00am-6:00pm
SUN: 9:00am-5:00pm
July 4th: Closed
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Your Nearest Store:

7980 S Broadway
Littleton, CO
303.515.7308

firestone storefront
Most stores are open nights and weekends

Store Hours:
Day(s) Hours
MON-FRI: 7:00am-7:00pm
SAT: 7:00am-6:00pm
SUN: 9:00am-5:00pm
July 4th: Closed
Schedule An Appointment

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Bridgestone Ecopia Tires Go Green, Save Green.

Bridgestone Ecopia Tires are engineered with fuel efficiency in mind. These economy tires are designed with care for your wallet, your comfort and Mother Nature.

Ecopia logo 

ECOPIA TIRE TECHNOLOGY & BENEFITS

You can't control gas prices, but you can control how often you fuel up. Buy Bridgestone Ecopia tires for your car, CUV, or minivan to help get more out of each tank of gas. Bridgestone's leading low rolling resistance tires can help you save money at every mile.

Ecopia Specifications & Speed Rating

Bridgestone Ecopia tires enable ecology and economy to go hand in hand. A tire that actually saves fuel—and cash? Yes, the Bridgestone Ecopia does both! Here's how a tire can be kind to Mother Nature and your wallet?

The sidewall of Bridgestone Ecopia tires helps answer that question. Ecopia’s Fuel Saver Sidewall Compound provides lower rolling resistance than a normal sidewall does. In addition, Bridgestone’s patented NanoPro-Tech™ polymer technology limits energy loss for improved rolling.

Shop Firestone Complete Auto Care for all types of Ecopia tires, including: 

Ecopia EP422 Plus

Ecopia H/L 422 Plus

Ecopia EP422

  1. FUEL SAVER SIDEWALL COMPOUND
    Helps lower rolling resistance by returning more energy back to the tire (instead of generating heat) than a normal sidewall.
  2. RECYCLED GROUND RUBBER
    Made from ground-up post consumer tires, it contributes to 5% of the tread compound.
  3. NANO PRO-TECH + SILICA
    Improves rolling resistance and contributes to fuel-efficiency and CO2 reduction by controlling the interaction between polymer, filler materials and other rubber chemicals at the molecular level.
  4. CIRCUMFERENTIAL GROOVES
    Help channel water out of the footprint area to improve resistance to hydroplaning.

Speed Rating

Q
99
mph

Did You Know?

You can improve your gas mileage by up to 3% by keeping your tires properly inflated, reports the

U.S. Department of Energy.

ECOPIA TIRES Q&A

WHAT IS ROLLING RESISTANCE?

Bridgestone engineers are super-smart, so we asked them to explain what rolling resistance is.

Rolling resistance is the effort required to keep your tires rolling at a given speed. Low rolling resistance tires require less effort to keep in motion than regular tires.

Use the following visualization to help you understand rolling resistance.

Imagine that there are two tires at the top of a hill. One is regular passenger tire, and the other is a low rolling resistance tire. If the two tires are pushed with the exact same force, the low rolling resistance tire will roll farther than the regular tire.

HOW MUCH GAS CAN I SAVE WITH BRIDGESTONE ECOPIA TIRES?

Low rolling resistance tires can generally help you travel farther on one tank of gas than regular tires. For example, the Ecopia EP422 Plus has been shown to help cars and minivans get 20 extra miles per tank.*

Research from the U.S. Department of Energy shows low rolling resistance tires can produce fuel savings of as much as 10%, although it’s around 3% for most drivers. Although that doesn’t sound like much, those numbers can add up over time and lead to substantial fuel savings.

*Based on rolling resistance in lab testing comparing Ecopia EP422 Plus (215/60R16) to Firestone FR710 (215/60R16) from new. Extra 20 miles based on 400 miles per tank. Actual results may vary based on proper tire maintenance, vehicle, driving style, and road conditions.

WHAT ELSE MAKES BRIDGESTONE ECOPIA TIRES SPECIAL?

Buy tires at Firestone Complete Auto Care and we'll recycle your old ones. Our Tires4ward tire recycling program helps make sure that spent tires go on to help produce fuel for energy, or become material in rubberized asphalt, construction materials, and landscaping mulch. 

WHAT ARE SOME OF THE OTHER BENEFITS OF BRIDGESTONE ECOPIA TIRES?

  • 70,000-mile limited treadwear warranty

  • All-season performance

  • Confident handling

  • Comfortable ride 

  • Grooves that improve resistance to hydroplaning 

  • Even distribution of weight across the tire surface, allowing for better longevity and more even wear.

WHERE CAN I BUY BRIDGESTONE ECOPIA TIRES?

Buy Bridgestone Ecopia tires for cars and minivans at Firestone Complete Auto Care. Shop in-store or complete your purchase Bridgestone tires online! Ecopia tires are Bridgestone’s most fuel-efficient tires, yet they also supply a top-notch driving experience. To learn how the (recycled) rubber meets the road with Ecopia tires, visit your local Firestone Complete Auto Care today!

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